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Amazon Prime Day 2025: Cybersecurity Risks and Protection Strategies

As the highly anticipated Amazon Prime Day 2025 approaches, online shoppers worldwide are gearing up for massive discounts and exclusive deals. However, this annual shopping extravaganza has also attracted the attention of cybercriminals, with a concerning surge in fake domains imitating Amazon’s branding. In June alone, over 1,000 suspicious domains were registered, with 87% flagged as malicious.

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These fraudulent domains, such as “Amazon02atonline51[.]online” and “amazon-2025[.]top,” are intricately designed to mimic Amazon’s official pages, luring unsuspecting shoppers into providing sensitive information. Cybercriminals are leveraging advanced tactics, including phishing emails with subject lines like “Refund Due – Amazon System Error,” to trick users into divulging their credentials on fake login pages.

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Check Point Research has highlighted the sophistication of these scams, emphasizing the urgency tactics used to create a sense of panic among recipients. By exploiting human psychology and leveraging domain spoofing techniques, cybercriminals aim to steal personal data, leading to unauthorized transactions, identity theft, and other forms of fraud.

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During Prime Day, the volume of online transactions provides a fertile ground for these deceptive practices to thrive. Shoppers are advised to exercise caution by directly accessing Amazon’s official site, scrutinizing URLs for anomalies, and enabling additional security measures like two-factor authentication. Utilizing strong, unique passwords and opting for secure payment methods can also help mitigate risks.

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Experts recommend staying informed and vigilant as Prime Day approaches, as cyber traps continue to pose significant threats to online shoppers. Solutions such as Check Point’s ThreatCloud AI and Harmony Email and Collaboration offer real-time protection by analyzing emails and URLs for potential risks, providing a robust defense against evolving cyber threats.

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As the online shopping landscape evolves, it is essential for consumers to remain proactive in safeguarding their personal information and financial assets. By staying informed, adopting best practices, and leveraging advanced security solutions, shoppers can navigate the digital realm with confidence and resilience against malicious actors.

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