As the domain name industry gears up for the next round of new top-level domains, industry veterans Joe Alagna and Andrey Insarov have released a new book titled “How to Get Your Own Top Level Domain.” This book aims to guide individuals through the intricate process of acquiring and managing a new TLD, especially as ICANN prepares to launch the second wave of new gTLDs in 2026.
In a recent article celebrating the 8th anniversary of the .ART registry, the challenges and successes of operating a new TLD were highlighted. The founders’ strategies post-acquisition showcased the importance of building a loyal user base. Now, with the release of this new book, aspiring TLD owners can glean insights from industry experts to navigate the complexities of launching a successful domain registry.
Joe Alagna, Chief Strategy Officer at it.com Domains, brings over a decade of experience in acquiring new top-level domains. Having been involved in approximately 60 successful applications during the initial wave of new TLDs, Alagna is well-equipped to share his expertise with those looking to venture into the domain registry space. With the promise of lucrative opportunities in managing TLDs, Alagna emphasizes the strategic value and revenue potential that a well-operated TLD can offer.
Co-author Andrey Insarov, Founder and CEO of it.com Domains, provides a firsthand account of running a domain registry. His entrepreneurial success and business acumen lend a practical perspective to the book, offering valuable advice that extends beyond the domain industry. Insarov’s insights complement Alagna’s experience, presenting readers with a comprehensive guide to navigating the intricacies of TLD ownership.
With the domain landscape evolving rapidly and the prospect of new gTLDs on the horizon, the release of “How to Get Your Own Top Level Domain” couldn’t be timelier. Aspiring TLD operators, entrepreneurs, and industry enthusiasts stand to benefit from the wealth of knowledge and practical advice shared by Alagna and Insarov in this comprehensive guide.
For individuals considering applying for a new gTLD in the upcoming rounds, this book serves as a valuable resource to kickstart their journey into the domain registry space. By delving into the intricacies of TLD management, pricing strategies, and operational best practices, readers can gain a competitive edge in the evolving domain industry landscape.
As the domain industry continues to expand and diversify, the insights offered in “How to Get Your Own Top Level Domain” provide a roadmap for aspiring TLD owners to navigate the complexities of launching and managing a successful domain registry. With the collective expertise of Alagna and Insarov, this book stands as a comprehensive guide for individuals looking to carve their niche in the ever-evolving domain name ecosystem.
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